Psychographic vs. Demographic Marketing (With Examples)
https://ca.indeed.com/career-advice/career-development/psychographic-vs-demographic
Audience segmentation using psychographic vs. demographic categories is essential for creating a marketing strategy. Demographic information is statistical data, including age and marital, financial, parental, and health statuses. Demographics provide the structure for marketing subgroups, while psychographics provide ways to relate to consumers wi...
Audience segmentation using psychographic vs. demographic categories is essential for creating a marketing strategy. Demographic information is statistical data, including age and marital, financial, parental, and health statuses. Demographics provide the structure for marketing subgroups, while psychographics provide ways to relate to consumers wi...
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