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What are preference assessments?

Preference assessment is usually done to see the preference and liking of the group. This helps in evaluating the behavioral pattern of the individual and also acts as a key factor in identifying the choice preference of the customers for any product. Preference assessment forms are very useful in market research and product analysis.

What is a paired stimulus preference assessment?

The application of preferred stimuli can serve as a powerful reward that increase a student’s success of adopting appropriate alternative academic and social behaviors. Paired stimulus (PS) preference assessment is a no cost diagnostic tool that generates a ranked order list of preferences for a specific individual.


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